Welcome to the Mid-Atlantic Marketing Summit 2014 Baltimore Media Library. Here you will find photos that are available for you to share and use for your own blog posts. All we ask is that you tag "Mid-Atlantic Marketing Summit" and credit our photographer and videographer.
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Below are links to the various sessions that were held throughout the day. The links will direct you to video, photos and other content relating to the sessions. Please feel free to use and share giving credits as requested above.
“Top Trends in Digital Marketing”
Sean Carton, Director Digital Communications, Commerce and Culture, University of Baltimore and Chief Strategy Officer, idfive
Julia Quinn, Director, Social Media, Amtrak
Gus Sentementes, Audience Engagement Manager, Johns Hopkins University
“Don’t Be Scared: The Art of Moving Fast and Staying Small” Ben Savage, CMO, Flying Dog Brewery
“Mission in a Bottle” Seth Goldman, Co-Founder and TeaEO, Honest Tea
“How to Measure Campaign Effectiveness and ROI"Christi Burnum, Director of Media, LMO
“Positioning Social Media in a Rapidly Growing Company" Erin Bush, Online Marketing & Social Media Manager, CustomInk
“iBeacon–Not so iScary after all" Todd Marks, President & CEO, Mindgrub
“Optimal Branding: Best Practices for the Programmatic Marketer" Lindsay Fordham, Director of Product Marketing, Rocketfuel
“Internet of Things for Marketers" DJ Saul, CMO & Managing Director, iSL
“Getting Social Right in a VUCA World (Volatile, Uncertain, Complex and Ambiguous)" David Warschawski, CEO, Warschawski
“Don’t Be A One Ad Wonder: A Glimpse at How MGH Sustained Its Long-Term Campaign for Ocean City” Andy Malis, President, MGH
“PR in 2015” Serena Ehrlich, Director of Social and Evolving Media, Business Wire
“Segment Marketing: How to Understand the Needs and Wants of the Largest, Wealthiest Consumer Segment in the US” Ellis Rosenberg, Director, brand alliances and sponsorships, AARP
“What’s Trending? Insights and Examples From Innovative Agencies and Creatives” LMO Advertising, Mike Kapetanovic, Director of Digital and Steve Blumberg, Digital Strategist
R2i, Lynn Morton, Senior Account Strategist
“The 8 Myths of Marketing Automation” You Mon Tsang, CEO, OutMarket
“Harnessing the Power of Mobile Technology in Research Design” Steve Markenson, President, WBA Research
“Facebook: 10 Tips For Marketers” Josh Greene, VP Marketing, Zippy Shell
“The New Age of Personalization & Marketing" Lindsay McGettigan, Director Marketing Strategy and Insights, R2i
“LinkedIn for Marketers: New Developments" Lori Russo, Managing Director, Stanton Communications
“Seven Signs of the Post Social Media Era" Geoff Livingston, President and Founder, Tenacity5 Media
“Visual Content (Tumblr, Pinterest, Instagram)" Mikah Sellers, Grafik's SVP, Strategic Development
“An Inside Look at Running The Star-Spangled 200 Social Media Command Center" Jeffrey A. Davis, APR, Principal, J. Davis Public Relations, LLC & Capitol Communicator Baltimore Editor
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