Capitol Communicator
 is a highly-targeted niche and networked community in the Mid-Atlantic region that connects communicators in public relations, advertising, marketing, media; and supporting professions and industries. Capitol Communicator provides our community with news; insights; learning; technology; events and opportunities for networking, career enhancement and a marketplace both online and offline. It produces several high-profile events.


DATA

  • Site visits – 67,000+
  • Unique visitors – 48,500+
  • Visitors returning more than 50 times per year – 3,300+
  • Page Views - 145,500+
  • Social media impressions 3 million+
  • Weekly e-newsletter - approximately 7,000
  • Weekly event e-mail - approximately 7,000
  • Top-five markets – DC, VA, MD, PA, NY

Our Subscribers are a Diversified Mix. A downloadable list of companies that subscribe to Capitol Communicator can be found under the document tab above.




Sponsorships: Branded Content and Custom Packages


Capitol Communicator provides a platform for our sponsors for native advertising, thought leadership and branded content. Sponsors reach our loyal followers through a variety of connections: White papers, webinars, webcasts, seminars, infographics, advertising, market research, video and other currated content. From a random selection of sponsors' content, the posts are acessed on average 1,480 times.  Capitol Communicator’s sharing features extends the network when sponsors and those that share the content use the social media tools that are built into our website and newsletters. Our diversity of sponsors creates a broader community of interest. Simply put, people make buying decisions using communities of interest, which are places people go to make informed decisions!

Capitol Communicator also subscribes to the belief that persistency and consistency are key components to any marketing campaign. Our sponsorships are based on a 12-month term because consumer behavioral studies have proven that it takes multiple touches, on a consistent basis, to convert prospects to customers. Our sponsorship programs embody content marketing, thought leadership and branding.

Basic Package (12-month term $6,500) includes:

Content Marketing:

  • Contribute thought leadership articles, native advertising and branded content
  • Content shared via Capitol Communicator’s social media sites

Branding:

  • Banner with link consistent in size with the advertising banners of other Capitol Communicator sponsors
  • An advertising banner, consistent in size with the advertising banners of other Capitol Communicator sponsors, on Capitol Communicator’s e-mail newsletter updates.
  • Promotion of events, webinars, seminars, etc. hosted by sponsor in Calendar section and weekly event email.

Additional Benefits:

  • Discount for job postings on Capitol Communicator's Job site
  • $500 applied towards sponsorship at a variety of Capitol Communicator events that are held throughout the year

Contact your Capitol Communicator representative to discuss a custom package. Payment equal to two months is due upon agreement. Invoices are then sent on a monthly basis and due net 30.


Advertising Submissions, Guidelines and Rates

The Capitol Communicator website is updated regularly. An e-mail blast goes out weekly highlighting featured content added during the week. Advertising on the website is updated on a weekly basis. The advertising term and pricing is approximately four weeks. File formats should be .jpg, .gif, .png or animated gif. File sizes for artwork should not exceed 40K. Animation should be a duration of 15 seconds or less. Video should be provided as a pre-sized iframe. Capitol Communicator has the right to refuse advertising for any reason. Custom packages for volume advertising available.

Website Banner Advertising (4 weeks)


Event Email Advertising
 

Capitol Communicator distributes a weekly Event email. The reach is approximately 7,000. 

 

Event Email

Pricing for the placement is $100 per week, with a $150 minimum. The graphic size is 240 X 240 JPG, GIF or PNG. The advertisement includes a listing in the Calendar section of the website. Contact us for special pricing packages of advertising combined on the email and website.

Newsletter Advertising

Capitol Communicator distributes a weekly Newsletter email. The reach is approximately 7,000. Below is a sample placement:

Pricing for the placement is $200 per week, with a $300 minimum or $600 per month. The graphic size is 600 X 100 - 300 (can be variable) JPG, GIF, animated GIF or PNG. Contact us for special pricing packages of advertising combined on the email and website.

Native Advertising, Content Marketing/Branded Content

Are denoted on the site by the author (company name) of the content. The author is noted in the post along with a 100-word description. Content can be tagged for up to three categories. Additional categories are $50 each: $400 (Included in newsletter with link)

Job Listings

Capitol Communicator offers a fully automated job board experience. Prices start at $200 for our sponsors and are $300 for non-sponsors. To post a job, visit our Jobs section and click on Post a Job.

2017 Events

Mid-Atlantic Marketing Summits - April 21 in DC & September 15 in Baltimore

 

Since 2012 these full-day summits have become the region’s go to events in marketing and technology. The events bring together sell-out gatherings of marketing executives to discuss high-level issues through panels, keynotes, presentations and networking. Capitol Communicator co-produces these events with Potomac Tech Wire, a daily e-mail newsletter that summarizes the business of technology in the greater Washington, D.C., region.

Sponsors come from a wide variety of disciplines from agencies, technology service providers, media companies, photo, video, printer, mailing, hosting, email and a multitude of other services,

A downloadable list of past attending companies can be found under the document tab above.

Themes focus on emerging technologies and trends in marketing communications:

  • Metrics
  • Mobile
  • Multi-platform Campaigns
  • Online Video Campaigns
  • Experiential Advertising
  • B2B, B2C, B2G, non-profit
  • And much more.
 
Attendees include: CMOs, advertising, public relations, marketing and business development executives, entrepreneurs, investors, technologists, brand marketers, creative directors, researchers and media planners. Over 60% of attendees have been management level and above at past summits.

 

Sponsorships:

Diamond Level: $10,000

  • Sponsored Presentation Slot (Note: Only 4 slots available in total)
  • Premium exhibit space location with six foot draped table and power
  • 15 tickets to conference ($4,500+ Value)
  • Prime positioning of logo and link on conference website
  • Ability to sponsor lanyard, cocktail reception, break, show bag and more
  • Company description on conference website
  • Logo on PowerPoint during event
  • Up to five flyers in attendee packet
  • Opt-in attendee list
  • $3,000 in advertising credits with Potomac Tech Wire
  • $3,000 in advertising/sponsor credits with Capitol Communicator

 Platinum Level: Package 1 - $5,000 (Baltimore - $4,500)

  • Premium exhibit space location with six foot draped table and power
  • 8 tickets to conference ($2,400+ Value)
  • Prime positioning of logo and link on conference site
  • Ability to sponsor lanyard, cocktail reception, networking break, show bag and more
  • Company description on conference website
  • Logo on PowerPoint during event
  • Up to three flyers in attendee packet
  • Capitol Communicator native advertising post
  • Opt-in attendee list

 Platinum Level: Package 2 - $5,000 (Baltimore - $4,500)

  • 1 sponsored program during concurrent sessions
  • 2 tickets to conference ($600 Value)
  • Prime positioning of logo and link on conference website
  • Company description on conference website
  • Logo on PowerPoint during event
  • Three flyers in attendee packet
  • Capitol Communicator native advertising post
  • Opt-in attendee list

 Gold Level: $3,000 (Baltimore - $2,500)

  • Exhibit space with six foot draped table and power
  • 5 tickets to conference ($1,500 Value)
  • Introduction of one of the sessions
  • Logo, link and company description on registration site
  • Logo on Powerpoint during event
  • One-page flyer in attendee packet
  • Opt-in attendee list

 Silver Level: $2,000 (Baltimore - $1,500)

  • Exhibit space with six foot draped table and power
  • 2 tickets to conference ($600+ Value)
  • Logo, link and company description on registration site
  • Logo on PowerPoint during event
  • One-page flyer in attendee packet


PR Summit DC - June in DC

Capitol Communicator's PR Summit DC is the region's event addressing the disruptive convergence of communications and media. Formerly the Convergence in Communications Conference, since 2014 this full-day conference has drawn approximately 200 public relations, public affairs, communications and media executives focusing on emerging trends and the technologies that are creating a major shift in how organizations manage, report and distribute communications. A downloadable list of past attending companies can be found under the document tab above.

Sponsorships:

Diamond Level: $7,500

  • Keynote opportunity
  • Premium exhibit space location with 6 foot draped table and power
  • 10 tickets to conference, $3,000 value
  • Prime positioning of logo and link on conference site
  • Sponsor option for networking break or cocktail reception
  • Company description on conference website
  • Logo on PowerPoint during event
  • Up to five flyers in attendee packet and digital promotional content in post conference media library
  • Opt-in attendee list
  • 8 content Native advertising/content marketing posts, produced by sponsor, placed on Capitol Communicator's website and promoted in weekly Capitol Communicator email

 Platinum Level: $5,000

  • Sponsored presentation opportunity
  • 5 tickets to conference, $1,500 value
  • Exhibit space with 6 foot table and power
  • Prime positioning of logo and link on conference site
  • Company description on conference website
  • Logo on PowerPoint during event
  • Two flyers in attendee packet and digital promotional content in post conference media library
  • Opt-in attendee list
  • 6 content Native advertising/content marketing posts, produced by sponsor, placed on Capitol Communicator's website and promoted in weekly Capitol Communicator email

 Lanyard or Break Sponsorship:  $4,000

  • Opportunity to participate on or host panel 
  • 3 tickets to conference, $900 value
  • Prime positioning of logo and link on conference site
  • Company description on conference website
  • Logo on PowerPoint during event
  • 5 content Native advertising/content marketing posts, produced by sponsor, placed on Capitol Communicator's website and promoted in weekly Capitol Communicator email
  • Two flyers in attendee packet and digital promotional content in post conference media library

Gold Level:  $3,000

  • Opportunity to participate on or host panel 
  • 3 tickets to conference, $900 value
  • Prime positioning of logo and link on conference site
  • Company description on conference website
  • Logo on PowerPoint during event
  • 4 content Native advertising/content marketing posts, produced by sponsor, placed on Capitol Communicator's website and promoted in weekly Capitol Communicator email
  • Two flyers in attendee packet and digital promotional content in post conference media library

Silver Level: $2,000

  • Exhibit space with six foot table and power
  • 3 tickets to conference, $900 value
  • Introduction of one of the sessions
  • Logo, link and company description on registration site
  • Logo on PowerPoint during event
  • One-page flyer in attendee packet and digital promotional content in post conference media library

 Bronze Level: $1,500

  • 2 tickets to conference, $600 value
  • Logo, link and company description on registration site
  • Logo on PowerPoint during event